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Remarketing Services

Potential customers that visited your site but didn’t convert? It’s a missed opportunity that is not forever lost. With Domain Bird’s professional remarketing services, you can recapture these paying customers back. Our savvy marketers use data-driven strategies and advanced technologies to re-engage visitors and propel them back to your site – this time ready to take desired action.

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What are Remarketing

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Also known as retargeting, remarketing is Google’s model for businesses that are wanting to re-engage with website visitors who expressed initial interest in a product or service, but ended up not completing a desired action or transaction, such as successfully placing an online order.

It’s a trialled and proven method that works to increase conversions if done the right way.

Why use remarketing services for your Google ads campaign?

Ad Spend Efficiency

Maximise your budget with ads that convert

Conversion Rates

Turn browsers into buyers like never before

Granular Advertising

Get specific with your ads for better results

Audience Targeting

Hit the bullseye with precise audience targeting

Brand Recall

Keep your business top-of-mind with your audience effortlessly

Revenue Growth

Drive up your online sales and revenue and watch them soar!

Types of Google Retargeting Services You Can Run With Us

Strengthen your advertising efforts with irresistible retargeted ads! Our remarketing team specialises in designing
custom retargeting techniques that bring back lost customers and draw conversions.

Display Remarketing

Keep your brand highly conspicuous with eye-catching display ads. Show relevant ads to users as they browse other sites and steer them back to your own website or landing page.

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Remarketing Lists for Search Ads (RLSA)

Here, you’re targeting people who visit your website but didn’t proceed to complete a call to action. It works by having your search ads appear when they Google related terms. It ensures you stay relevant with their search intent and boost conversion chances.

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Dynamic Remarketing

Personalise your ads for paramount impact. Dynamic remarketing allows your individualised ads to feature the exact products visitors viewed on your site. It entices them to return and finalise a buying decision.

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Video Remarketing

Engage your audience with compelling video ads and reconnect with visitors through YouTube and social media platforms. This powerful remarketing work delivers memorable and persuasive messages that can guide them back to your site.

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Your Google Remarketing Agency that Generates REAL Results

While others are busy claiming to be the best marketing agency and promising you the best online advertising
services, our Google Adwords agency has these legit results to do the talking.

2.46M+
impressions

Get your highly targeted ads to earn heaps of online visibility on Page 1 of Google search results with our data-driven strategies.

33K+
clicks

Drive high-quality traffic with captivating ads. We create ads and landing pages that entice users to click, bringing a continuous stream of interested visitors to your site.

2.18K+
conversions

We go far beyond just exposure and clicks. We help transform prospects uninterested into customers engaged.

UP TO
600%
ROI

We’re capable of more than driving
impressions, clicks, and conversions – we create real revenue streams to help your business achieve growth.

Google Remarketing Strategies for a Successful Paid Ads Campaign

Remarketing is one of the most powerful ad methods to raise conversions, given the right and results-driven strategies implemented. Here’s how our agency can help.

Audience Segmentation for Precision Targeting

We properly separate your audiences based on behaviour, demographics, and engagement levels. This is to ensure your message fully resonates with the most relevant users.

Custom Combinations for Advanced Targeting

These combinations enable you to create sophisticated targeting criteria by combining various remarketing lists. It’s an advanced approach that allows for more precise ad delivery and maximises your retargeting campaign’s effectiveness.

Frequency Capping for Optimal Ad Exposure

Concerned about overwhelming or irritating your remarketing audience with ads? Frequency capping controls how often your ads are shown to the same user. It prevents ad fatigue and ensures a positive user experience while maintaining optimal visibility.

Full Ad Performance Analytics

If you need deeper insights into your remarketing efforts, our remarketing offers robust analytics and reporting tools that provide detailed perspectives into campaign performance. These metrics help perfect your strategies and optimise ad spend.

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What to Expect From Domain Bird’s Google
Remarketing Campaign

Expect nothing else except our full commitment to ensuring your ads hit the mark
and drive profitable growth. Here’s what you can look forward to:

Customised Ad Creatives

Stand out with personalised ads. Our team of designers tailor ad creatives that capture attention and resonate with your target audience for optimum engagement.

Holistic Retargeting Strategies

Benefit from comprehensive and holistic strategies integrating various channels, platforms, and tactics for peak performance and results.

Comprehensive Performance Tracking

Stay informed with detailed insights and stats. Our performance tracking covers every aspect of your campaign with actionable data to measure success.

Expert Campaign Management

Relax knowing your campaign is in expert hands (and minds). Our team actively manages every detail from strategic planning to post-launch campaign optimisation.

Our Laser-Focused Remarketing Process

01

Planning & Strategy

  • Define clear objectives and KPIs to guide your remarketing efforts.
  • Conduct in-depth audience analysis to segment users based on behaviour and interests.
  • Develop a sharpshooting remarketing plan that aligns with your business goals and market trends.

02

Campaign Setup & Launching

  • Install and configure the remarketing tag on your website for accurate tracking.
  • Create tailored ad creatives for each retargeting audience segment to maximise user engagement.
  • Set up your remarketing campaign in Google Ads; specify budget, bids, and targeting parameters.

03

Performance Monitoring

  • Track key performance metrics such as impressions, clicks, quality score, and conversions to gauge the effectiveness of your campaign.
  • Utilise our in-house analytics tools to gain workable insights into audience behaviour and ad performance.
  • Regularly review campaign reports to identify trends and areas for improvement.

04

Continual Optimisation

  • Adjust bids and budget allocation based on performance data to enhance ROI.
  • A/B test and refine ad creatives and messaging to improve relevancy and engagement.
  • Update audience segments and targeting criteria to keep your campaign aligned with fluctuating user behaviours and market conditions.
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Why Work With Domain Bird’s Google Ad Remarketers?

Evidence-Based Remarketing

We take full advantage of data and research to propel your paid advertising campaigns forward. Our strategies are backed by evidence, never baseless opinions. We analyse performance metrics exhaustively to ensure every move is informed + impactful.

Proprietary PPC Technology

Leverage our unique, in-house tools programmed for maximum impact. Innovation fuels your success with us! Our proprietary technology gives you a competitive edge, optimising bids and targeting like never before.

ROI-Driven Google Advertising

Experience the difference with profit-focused campaigns. We help make every impression and click count towards your bottom line. We also diligently track and optimise your ads to provide assurance you’ll get the best return on investment.
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Hear directly from clients
we worked with.

Melinda Varhegyi

Career Focus

I had the pleasure of working with Vin and his team at Domain Bird for my SEO campaign and honestly, I would not hesitate to recommend them to anyone looking to build their online presence! Vin is very dedicated to achieving success for his clients. He worked relentlessly around the clock to deliver results for my SEO and he explained everything within the process, which was an added bonus! Vin is genuine, transparent, and super committed. Highly recommended!

WESTCORK PTY LTD

I’ve been working with Vin and the Domain Bird team for the past couple of months and they’ve been fantastic. From initial idea to finished product it was exactly what I wanted. Any changes I wanted made, were made with no issues. They are committed and aren’t happy until you’re happy! Highly recommended.

Moe K

Emkays Electrical

I’m very happy I have Vin and his team doing my SEO. Previously I was struggling for work but after Vin tuned my SEO and gave me some tips about my website, my phone has been ringing hot. I’m very glad with the work and looking forward to expanding further with Vin’s help.

Zac Philipps

Clockwork Locksmiths

Can’t express enough how happy and pleased I am with my experience with Domain Bird. I know every day they are working hard for my Google results and they speak for themselves. I regularly recommend them to my clients wanting best service and results. Thanks guys!

Total Colour Painting

I’m very happy I have Vin and his team doing my SEO. Previously I was struggling for work but after Vin tuned my SEO and gave me some tips about my website, my phone has been ringing hot. I’m very glad with the work and looking forward to expanding further with Vin’s help.

Professional Remarketing for
Faster & Better Outcomes.
Call Us Now!

Work with Domain Bird as your digital marketing partner for genuine business growth and success. From expert Google ads management to customised landing page creation and organic search engine optimisation, we can take great care of your digital presence across the worldwide web. Contact us today!

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Frequently Asked Questions

What is remarketing on Google?

Remarketing via Google is a digital marketing strategy that targets people who have previously interacted with your business online. You can use display ads or banner ads to (re)capture their attention as they browse other sites within the Google Display Network.

How does Google retargeting work?

It uses cookies to track users who have visited your site. These users are then shown targeted ads as they browse other websites, indirectly encouraging them to browse back to your site and complete a desired action (e.g., successfully making an online purchase).

What are the benefits of remarketing on Google?

Remarketing keeps your brand front-of-mind, rewards you with higher conversion rates, helps build brand awareness, and provides a budget-effective way to re-engage interested prospects.

How can remarketing ads help my business?

By targeting users who have already shown interest in your products or services before, there is a higher likelihood that these past visitors will finally convert, perhaps even realising that they should have made the move sooner!

How much do remarketing services cost?

You can spend as low as $500-$1000 per month to run remarketing ads with a talented team of remarketing specialists. 

Having second thoughts about whether it’s worth it? 

Remember that you will be using Google remarketing tactics to target people who are more likely to convert. You will NOT be wasting your time and budget with digital campaigns that may reach a bunch of random people, but who are not in any way interested in any of your services or products.

What types of remarketing campaigns can I run?

Depending on your goals, you can run standard remarketing, dynamic remarketing, RLSA, video remarketing, and even remarketing on email. For the most suitable type for your biz, hop onto a quick convo with one of our experts and schedule a more detailed strategy consultation. 

How long does it take to see results from a retargeting campaign?

Results can always vary, but many businesses start to see a considerable increase in traffic and conversion rates within a few weeks of launching their remarketing advertising campaign. It is also highly recommended that you run your retargeting ads for at least 3 months or 90 days for the best results.

How do you measure the success of an ad campaign?

We look into key performance indicators such as click-through rates (CTR), conversion rates, cost per conversion, quality score, and overall ROI to accurately measure and optimise the success of your campaigns.

Can I control who sees my remarketing ads?

100%. You can segment your audience based on various criteria such as pages visited, actions taken on your site, and even specific demographic information. All of these can help ensure your ads are seen by the most relevant potential customers who are actively online shopping.

Are you the best remarketing and retargeting agency?

No claims of being the best agency or offering the best online marketing services on the planet. But making us your partner for digital growth gives you full confidence that your advertising campaigns will be actively managed by genuine experts in the field. We have client success stories and case studies to prove to you that our remarketing solutions work and generate real-world results. Let’s hop on a quick convo to schedule a 30-minute strategy session. Call us now!

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